Dream
2010
H55 designed the visual identity for Dream, a multi-label furniture design store.
The universal ‘house’ symbol was selected for the letter ‘D’ to echo Dream’s furniture and interior spaces. Inspired by Gerhard Richter’s painting, ‘4900 Colours’, a landscape of these randomly-coloured ‘houses’ was created for the identity’s supporting graphics, demonstrating Dream’s distinctive open mindedness towards new up-and-coming brands and interior ideas.
